The Ardagh Group announced last week it was shuttering its Wilson, North Carolina and Simsboro, Louisiana plants amid an ongoing boycott of Bud Light.
Heading into the U.S. beer market’s biggest sales week of the year, the Fourth of July holiday, Anheuser-Busch’s CEO Brendan Whitworth was no doubt hoping to put the recent turmoil behind him.
Bud Light is offering a $15 rebate on a prepaid card on a 15-pack of Bud Light purchased between June 15 and July 8. To receive the rebate, customers can head to Bud Light’s website to submit the form.
Brendan Whitworth, US CEO, (left) insisted that his priority was the employees and added that they had poured three times the amount of investment into Bud Light for this year.